The Double
A Fashion Film for ASKO Washing Machines
Synopsis
A pale, aristocratic figure in black lace and a voluminous taffeta cape walks deep into a living labyrinth of towering green hedges at dusk. Between the turns of the maze, she begins to glimpse a second version of herself — identical face, identical gown — vanishing around corners, waiting down distant corridors, always just out of reach.
She gives chase. The deeper she moves, the closer the double appears, until the hedges open into a pristine white chamber holding a single object: the ASKO washing machine. Her double stands beside it, waiting.
As she approaches, the double dissolves into light. She is left alone with the object — whole, resolved, reunited with herself through a monument of precision and craft.
Concept
Cinematic editorial — ARRI Alexa, Cooke primes, soft diffusion, shallow depth of field. Palette of deep blue-greens, blacks, porcelain skin, with a single oxblood red note carried only on the lips. Inspired by Hedi Slimane, Tim Walker, and Paolo Roversi.
A Fashion Film for ASKO Washing Machines
Logline
A woman pursues her mirror self through an endless labyrinth — a hunt that ends not in confrontation, but in resolution.Synopsis
A pale, aristocratic figure in black lace and a voluminous taffeta cape walks deep into a living labyrinth of towering green hedges at dusk. Between the turns of the maze, she begins to glimpse a second version of herself — identical face, identical gown — vanishing around corners, waiting down distant corridors, always just out of reach.
She gives chase. The deeper she moves, the closer the double appears, until the hedges open into a pristine white chamber holding a single object: the ASKO washing machine. Her double stands beside it, waiting.
As she approaches, the double dissolves into light. She is left alone with the object — whole, resolved, reunited with herself through a monument of precision and craft.
Concept
Cinematic editorial — ARRI Alexa, Cooke primes, soft diffusion, shallow depth of field. Palette of deep blue-greens, blacks, porcelain skin, with a single oxblood red note carried only on the lips. Inspired by Hedi Slimane, Tim Walker, and Paolo Roversi.
